I was at the press launch with a handful of online media peeps a month or so ago, and we got to sniff and smell scientific looking lab-samples (how important did we feel - the actual products weren't even in SA yet). Here's the low-down:
DKNY Be Delicious ♥ Paris
Inspired by the oh-so-stylish Parisian woman, this one is a medley of Jasmine, Violet and Patchouli with an added touch of Vanilla and Gala apples. It aims to capture the atmosphere of the city's patisseries and treat-filled markets, and afternoons spent strolling along the city to take in the sights.
|DKNY Be Delicious Hearts Paris|
DKNY Be Delicious ♥ London
English countryside meets the soul of the city - this scent features Hyacinth, Green apples, Honeysuckle, Blackcurrant buds and Roses, which rests on base notes of Warm Amber and Vetiver. It's a sophisticated, elegant floral that is meant to take you back to the high streets of London, and sight seeing along the Thames.
|DKNY Be Delicious Hearts London|
DKNY Be Delicious ♥ NYC
This one is the original Be Delicious. Since the original brief for creating Be Delicious 7 years ago (only 7 years? Feels like it's been around forever) was to capture the emotion of New York City in a bottle, it made sense to stay true to the original.
|DKNY Be Delicious Hearts NYC|
Since we couldn't very well take lab samples home with us, I can't really review the fragrances for you. We also smelled around 7 in total so my nostrils were pretty confused by the end of the morning, but if my remaining grey matter serves correctly, I favoured ♥ London - it is a simple, easy-to-wear 'clean' floral scent that I liked. I keep confusing the bottle colours though - in my mind, the English country flowers should be blue, and the dainty pastries should be pink. I really should stop that.
DKNY Be Delicious ♥ The World is exclusive to Edgars and Red Square, and is available at R620 each for 50ml EDP for a limited time. There is also a Tote bag gift-with-purchase, so better hurry if you like those!
PS - In some countries, there is also Be Delicious ♥ Rio - a sultry, night-out-on-the-town type of fragrance in a turquoise bottle.